Description
Solution
Conclusion
In particular, this report identifies the key marketing challenges faced by Proximie, including, differentiation in a competitive market, gaining market penetration in diverse economic contexts, and compliance with regulatory environments. A unique solution approach to these challenges through a Regionalised Marketing Strategy is proposed, leveraging regional insights and strategic partnerships to develop tailored, localised marketing strategies. With a view to improve its branding, building trust in a variety of healthcare ecosystems, and achieve sustainable growth, Proximie can implement this strategy. In the end, the importance of the Regionalised Marketing Strategy lays in its ability to help position Proximie in the digital healthcare landscape, and ensure the company fulfils its aim of democratising surgical expertise worldwide.
Please click herein to access this project in full
Related Papers
(Solution) CIPD Avado 5C002- Evidence Based Practice
(Solution) CIPD Discuss how learning and development can be evaluated. (AC6.5)
(Solution) CIPS Oman Cohort PSE Sourcing Essentials
- This assessment has focused on identifying four sourcing approaches and explaining their application in the category of spend within XXX organisation.
- Based on the different categories selected in sourcing approaches, IT category of spend supplier appraisal has been conducted.
- Through a detailed evaluation, the sourcing approaches identified include multiple, single, dual, and sole.
- For the IT category of spend, multiple sourcing has been selected as the most suitable due to the procurement nature.
- In the Kraljic analysis tool identifying the nature of supplier relationships, IT has been classified as a leverage item.
- The availability of different suppliers in procurement is identified as a multiple sourcing approach.
- A single, dual or sole supplier is not suitable for IT procurement due to its technical and quality specifications required.
- Carter’s 10Cs model has been selected for XXX IT sourcing supplier selection in the supplier selection.
(Solution) Value Management (VM) and Risk ManagementIndividual Inquiry-based Report
(Solution) 5CO03 ADPM/ADOLD PROFESSIONAL BEHAVIOURS AND VALUING PEOPLE
(Solution) CIPS Category Plan Implementation, Challenges Faced and Solutions
- In this report, a category plan for Oracle in office materials category of spend has been developed.
- Category planning has been noted to be a practice where category plans are established aligned with clients business objectives strategically to maximise value, risk reduction, and supply of goods and/or services effective management.
- Therefore, the Oracle category plan is in tandem with retail and business portfolio objectives to advance clients' needs. The process is applicable in enhancing value maximisation, reducing risks, and goods and services supply management.
- The applied data inform this assessment findings obtained using techniques such as Kraljic Matrix, Market Structure, PORTER’s 5, and SWOT analysis.
- Further, existing data focusing on insights of market competition and TCO is successfully analysed.
- Eventually, a successful category plan implementation has been developed, identifying challenges and approaches for mitigating the difficulties identified.